Three practices,one point of view.
Each stands on its own. Together they take a company from a clear position to a revenue system that runs, in the order most clients need them: decide, express, run.
- Decide
Go-to-Market Strategy
Decide where to win, with what offer, and how to get there.
- Customer, sales and leadership interviews
- Market and competitor map
- Positioning and the story each buyer hears
- Offer, pricing and packaging
Three to four weeks, fixed scope and fee.
Explore Go-to-Market Strategy - Express
Brand & Flagship
A name, an identity and a website that look like the leader you intend to be.
- Naming and verbal identity
- Visual identity and brand book
- Flagship website, written and designed to convert
- Launch and PR support
Eight to sixteen weeks, depending on scope.
Explore Brand & Flagship - Run
Revenue Operations & AI
Run marketing, sales and customer success as one system, with AI agents doing the routine work.
- Review of team, workflows, data and tools
- Funnel stages with clear entry and exit criteria
- Lead scoring, routing and response standards
- AI agents for research, content and reporting, with human review
A four-week review and pilot design, then build-out with your team.
Explore Revenue Operations & AI
Three ways to work together.
Every practice can start as a fixed sprint or project. When the work needs a leader rather than a project, Nik joins as your fractional CMO.
Three to four weeks
Sprint
A fixed scope and fee: a go-to-market sprint or a revenue operations review.
Eight to sixteen weeks
Project
Brand and flagship website, from the name to the launch.
Monthly, from one quarter
Fractional CMO
Nik leads marketing, revenue operations and launches as part of your leadership team.
About the role
Start with a conversation.
Thirty minutes, no deck. We will tell you honestly whether we are the right partner for what you are building.